- Advanced AGI capabilities (Meta-Agent, Hierarchical Task Execution)
- Critical enterprise pain points of; (Security Compliance Auditing)
- Regulated, high-value power system platforms (IBM Power 10/11 AIX).
Equitus PowerGraph (KGNN) adds value and a strategy for marketing it through TD SYNNEX, Sycomp, and CDW.
I. Value Proposition of Equitus PowerGraph (KGNN) for ASCA on IBM Power 10/11 AIX
The core value lies in KGNN's ability to provide a high-fidelity, real-time, explainable data model for security and compliance, which is a major enhancement to existing IBM PowerSC capabilities.
| Value Driver | KGNN Capability | Benefit to IBM Power/AIX Client |
| Foundation for AGI/Meta-Agents | Knowledge Graph/RAG Engine: Automatically fuses all security and compliance data (logs, configurations, policies, tickets, audit results) into a unified, vectorized semantic graph. | Enables a sophisticated AI Meta-Agent to perform high-level hierarchical task execution for auditing, moving beyond simple checks to reasoning about complex compliance failures. |
| Automatic Security Compliance Auditing (ASCA) | Template-Driven Semantic Mapping: KGNN uses templates to map siloed security events and configuration settings directly to specific compliance frameworks (e.g., PCI-DSS, HIPAA, DoD STIG). | Automated, Continuous, and Real-Time Audits: Eliminates manual data aggregation and fragile ETL, dramatically reducing the time and cost of compliance reporting and enabling continuous monitoring. |
| Explainability and Traceability | Graph Traceability: Every data point (a log event, a configuration change) is connected to the entity (user, server, application) and the compliance standard it violates or supports. | Audit-Ready Evidence: Provides instant, irrefutable, and explainable evidence for auditors. The agent's decision-making (e.g., "why is this system non-compliant?") is fully transparent and traceable through the graph. |
| Power-Native Performance | Native IBM Power 10/11 Support: Runs lean on AIX, leveraging the Matrix Math Accelerator (MMA). | Security Without Sacrifice: Performs complex graph analytics and AI inferencing on security data at high speed on-premise, maintaining maximum data sovereignty and low latency without needing to send sensitive data off-platform. |
| Competitive Edge | AIX/Power Uniqueness: The only graph database built natively for this platform. | Modernization of Core Systems: Allows organizations with critical, regulated AIX workloads to finally leverage cutting-edge AI Agent technology for security, extending the life and value of their investment. |
II. Marketing Strategy Through Channel Partners
The marketing strategy must focus on positioning KGNN as a "Security and AI Modernization Multiplier" for the partners' core IBM Power/AIX customer base.
1. TD SYNNEX (Broad Distribution & Volume)
Target Audience: Resellers and System Integrators (SIs) focused on Hybrid Cloud, IBM Power systems, and Security software.
Message Focus: Enablement and Attach Rate.
Headline: "AI-Powered Security Compliance: Attach Equitus KGNN to Every IBM Power 10/11 Sale."
Value Proposition: KGNN is the essential "AI Compliance Module" for high-value Power/AIX deals. It addresses the C-level fear of compliance failure and high auditing costs.
Partner Incentive: Position KGNN as a high-margin software attach that leverages the unique value of the Power 10/11 hardware (MMA acceleration) which the reseller has already sold.
Marketing Collateral: Simple "Compliance ROI Calculator" showing the cost of a manual audit vs. the cost of KGNN/PowerSC integration.
2. Sycomp.com (IBM-Focused Specialist & Managed Services)
Target Audience: Enterprises running mission-critical AIX/Power environments, often requiring specialized, high-touch services and complex solutions.
Message Focus: Optimization, Risk Reduction, and Expertise.
Headline: "Achieve Continuous, Explainable Compliance for AIX with PowerGraph: The RAG Engine for Security."
Value Proposition: Position KGNN as an "IBM AIX Security Modernization Service" that Sycomp can deploy. It addresses the complexity of multi-standard compliance (STIG, PCI, HIPAA all at once). The Meta-Agent framework allows Sycomp to build and manage highly customized ASCA templates for their clients' specific operational policies.
Partner Incentive: KGNN enables Sycomp to offer "Managed Security Compliance as a Service (MSCaaS)" on the Power platform, creating a recurring, sticky revenue stream based on specialized AI-driven expertise.
Marketing Collateral: "Technical Deep Dive Webinars" on integrating KGNN with PowerSC and AIX logging, focusing on its architecture and the security benefits of the Power 11 MMA.
3. CDW.com (Transactional/Volume, IT Procurement)
Target Audience: IT Procurement Managers and Infrastructure Architects seeking to solve specific, immediate IT problems with reliable products.
Message Focus: Ease of Deployment, Low TCO, and Compliance Assurance.
Headline: "Instant Compliance Assurance: Equitus PowerGraph for AIX/Power 10/11."
Value Proposition: Frame KGNN as a simple software solution that leverages existing hardware investment. Emphasize "Install, Point, and Comply"—it's schema-less and automatically ingests data, minimizing implementation headache and personnel cost.
Partner Incentive: Position KGNN as an essential, standardized add-on for all Power 10/11 server procurements in regulated industries. Its simplified installation process makes it easy for CDW's transactional model.
Marketing Collateral: "One-Pager for IT Buyers" emphasizing key features: Native AIX Support, Auto-ETL, Real-Time Audit Reporting. Use the provided image of "10" (referring to Power 10/11) in the visual campaign to tie directly to the hardware.
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